Canopy Growth

Starting from the very onset of legalization in 2018, we created a series of in-store programs across the Canopy Growth portfolio, executed in owned stores and 3rd party locations throughout Canada. From signage to premiums, these programs introduced brands like Tweed, LBS, and more to new consumers across the country. We even got a shout-out from Snoop himself.

Channels:
Signage, displays, apparel, promotions, social